Today is Tritiya (Shukla Paksha) in the month of આસો — Guruvara, governed by Swati. Tritiya is an auspicious Tithi — favorable for new beginnings, ceremonies, and important decisions. Rahu Kaal: 2:12 PM to 3:42 PM — avoid starting new activities during this period. Abhijit Muhurta (12:17 PM–1:05 PM) is the most auspicious window of the day.