Today is Purnima (Shukla Paksha) in the month of પોષ — Guruvara, governed by Ardra. Purnima is an auspicious Tithi — favorable for new beginnings, ceremonies, and important decisions. Rahu Kaal: 2:00 PM to 3:20 PM — avoid starting new activities during this period. Abhijit Muhurta (12:18 PM–1:01 PM) is the most auspicious window of the day. Today is પૂનમ — an important fasting day in the Gujarati tradition.